E-commerce · Revenue

Growth that protects your margins.

Paid social, Shopping and email working together — measured on contribution and repeat purchases, not just platform ROAS.

The challenge

What makes e-commerce different

Rising acquisition costs

Paid social costs climb as audiences saturate.

Attribution noise

Platforms each claim the same sale.

One-time buyers

Profit often depends on the second purchase.

Our approach

The channels we’d usually start with

Every plan is tailored. This is a typical starting mix, refined after discovery.

Meta Ads

Prospecting and retargeting with creative testing.

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TikTok Ads

Native video to reach new audiences.

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Email Marketing

Flows that drive repeat purchases.

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How we work

A simple process, done well.

Four phases, documented at every step so you always know what’s happening and why.

Discover

We learn your business, audit accounts and tracking, and agree on what success looks like.

Plan

A written plan: channels, budget split, creative, timeline and the metrics we’ll report.

Launch

Campaigns, pages and tracking go live with QA checklists — nothing launches untested.

Optimize

Weekly adjustments, monthly reviews and a clear record of what we tested and learned.

FAQ

Questions, answered

Still curious? Ask us directly.

Which platforms do you support?

Shopify, WooCommerce and most major platforms.

How do you measure success?

Blended metrics like MER and contribution margin alongside platform data.

Do you do SMS?

Yes, alongside email, with consent-based list building.

Strategy call

Planning revenue for e-commerce?

A 30-minute call to review your goals, current channels and where we’d focus first. No obligation.